There Will Be Better Days for Liverpool FC’s Loris Karius
It was the biggest game of his life and it went so horribly wrong. All the preparation, the grueling practices, the sore muscles, the tense competitiveness led to this moment: the Champions League...
View ArticleMake Your Small Business Singular, Connected and Irreplaceable
A thriving small business community is often the fabric of a community. It disappoints me when small businesses lack the foresight to avoid some simple, easily fixable missteps as they work to grow...
View ArticleChanging the Marketing Narrative
Too many people think marketing means embarking on a land grab for leads – no matter the quality. The more the merrier doesn’t necessarily equate to customers with staying power. Marketing must mean...
View ArticleOperational Excellence Meets Forward-Thinking Strategy
Operations is the day-to-day. The ebb and flow of new customers. A refinement of processes that may glean increased efficiencies across the organization. The price break for a customer who has been...
View ArticleThe Struggle Shapes the Man
It’s easy to come up with an idea. It’s tough to marry an idea with a market. Once you’ve matched your idea with a market with a pressing problem, it’s tougher to take your idea from concept to a...
View ArticleWhat are You doing to help the team?
Think back to the greatest team you were a part of in your life? If you are blessed, or maybe just in the right place at the right time, you’ve been a part of many great teams. Perhaps you are charmed...
View ArticleBeing Helpful is the Best Medicine
My family and I felt very small over the the last Thanksgiving holiday. And, surprisingly, it felt wonderful to be small. In our ‘look at me’/’selfie’ society, it was rewarding to let others have the...
View ArticleA Letter to the Digital Generation
Dear digital generation: Don’t forget about relationships, depth and meaning. Relationships that aren’t hidden behind a screen. True understanding, connection and trust happens through conversation —...
View ArticleClear Your Mind by Writing It Out
Ever have a problem? Sure, we’ve all had our share of blocks. Perhaps you take various routes to solving your woes. Some may scream loud enough to rustle birds from trees. Others many punch a wall,...
View ArticleThe Goalkeeper’s Promise
I promise to be ready at kickoff. If I am not sweating, I am not ready. I promise to communicate without fail, alerting my teammates about time and space. I endeavor to be a leader from the first...
View ArticleThe Dangerous Allure of the Data Dump
Think back to your last presentation at work. Was it a dump of data? If so, your audience probably left unsatisfied. When you embark on a data dump what good comes from it? Most importantly, what good...
View ArticleThe Goalkeeper’s Jobs to be Done
As a marketer, unless you’ve been living under a rock for the past few years, you’ve have probably been introduced to or are practicing the Jobs to be Done approach to understanding what your target...
View ArticleTip: Start Planning the Rest of 2019
2019 is moving fast and many of us still have a list of TODOs longer than a coast to coast train. So what to do? How can I achieve all I want to achieve with the rest of 2019. One word – simplify....
View ArticleThe Image of Apple
I am continually amazed at the tone and tenor of Apple’s advertising. It seems nearly every sporting event I watched this past holiday season featured advertising from this iconic technology/lifestyle...
View ArticleThe Fight is on for your Attention
The best and brightest, now, and in the future, will have focus, an ability to tune out all distractions, own their attention and get done what needs to be done. The choice is yours. Will you be...
View ArticleThe Ball Is Yours. Don’t Drop It.
The ball needs to be in your hands. Don’t fumble it. Don’t drop or juggle it. Secure the ball in your hands. I’ve seen too many young goalkeepers who struggle with securely catching even the simplest...
View Article9 Things Never to Say or Do in your Next Presentation
“I am going to just run through the rest of these slides quickly because we are running out of time.” Translation: You didn’t manage your time wisely. It might be better to skip to the conclusion...
View ArticleSeven Ways to Reenergize a Disengaged Team
Do you work with a disengaged, detached team? I hope not. If so, don’t just sit there and sulk; do your best to suggest and implement a few tactics that could get the team back on the right track....
View ArticleAn Unlikely Match: A Root Canal and Superb Customer Service
Root canal. The two words bring a shudder down your spine. It’s a procedure that brings to mind pain, discomfort, and a long extended period with your mouth open. Recently, I was punched with the...
View ArticleShark Tank: An Insightful Lesson on Business
Shark Tank is an amazing and instructive program. While practicing social distancing, we’ve binge watched the program to see what products will be pitched to the diverse and experienced groups of...
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